Inbound Marketing is the kinder, gentler side of marketing, where you help people get to know, like and trust your brand and/or purchase your products and services.
Content Marketing is the art of marrying science and storytelling. It focuses on creating valuable, relevant, and consistent content to attract a targeted audience — and, ultimately, create a profitable customer. It is about educating and delighting them in an engaging and transparent way, one the customer wants to be engaged in.
In Content Marketing delivering consistent and timely messages is just as important as the content, whether it is on social media, your blog or white papers from your site.
FlowMotion writes content – all the time. We research and understand your space and create content in your company’s voice.
Search Engine Optimization / Website Content / Blogs
Distributing great content is only the beginning. Your website should have a consistent tone and voice. Whether it is the main copy on your website or an oft-updated blog speaking about your industry and products, your content should be optimized for search engine ranking.
Marketing Automation and Email
How do you get the message out? How often?
When people are making buying decisions, they don’t need more advertising, they want valuable information. We help you set up your marketing automation tools, including, creating email drip campaigns to build trust and educate your potential customers. Or maybe you want to make sure that your articles and Twitter posts are getting published in a timely manner. We can make sure your message gets out but we do not believe in reinventing the wheel. So we use industry leading marketing automation tools to make sure your content is getting delivered consistently and with great reporting to back up your efforts. Here are just a few of the great marketing automation , like:
If you are interested in learning more about our Inbound Marketing services, call us at 888.818.3569 or Contact Us below.
What is Content Marketing?
Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action. Content marketing is any marketing that involves the creation and sharing of media and publishing content in order to acquire and retain customers.